Nari Shakti – Success Story: Shaik Sartaj Sultana | A Fearless Journalist Who Chose Truth Over Comfort
In a society where expectations often dictate choices, and comfort is preferred over courage, Shaik Sartaj Sultana stands as a remarkable example of determination, independence, and fearless pursuit of truth.
Born and raised in Guntur, Andhra Pradesh, in a deeply orthodox family, Sartaj’s journey is not merely about building a career in media. It is about breaking barriers, challenging deeply rooted norms, and creating an identity through resilience and purpose.
A Strong Beginning Rooted in Independence
From a very young age, Sartaj believed in self-reliance. While many depend on family support during their formative years, she chose a different path. Starting from Class 10, she began earning by giving tuitions. It was not out of financial necessity, but a conscious decision driven by her desire to be independent.
This early step shaped her mindset. It taught her responsibility, discipline, and the value of standing on her own feet. It was the beginning of a journey defined by self-belief rather than circumstances.
Choosing Passion Over Approval
After completing her Intermediate education, Sartaj took a bold step that would change her life forever. She auditioned for a position at NTV and got selected as a trainee anchor.
For many, this would have been a moment of celebration. But for Sartaj, it became a moment of conflict.
Her decision to enter the media industry was met with strong resistance from her family. They were uncomfortable with her career choice, and for a long period, they distanced themselves emotionally. Conversations became rare, and her profession was hidden from relatives and acquaintances. Every interaction carried the same expectation—that she should leave her job and return home.
At just 18 years of age, in 2019, Sartaj made one of the most difficult decisions of her life. She chose to leave home and pursue her dreams, knowing fully well that she would have to walk this path alone.
Strength in Silence, Growth in Struggle
The absence of family support brought immense emotional and psychological challenges. There were moments of pressure, loneliness, and uncertainty. But instead of allowing these struggles to weaken her, Sartaj transformed them into strength.
She immersed herself in her work, taking up responsibilities across NTV Digital, Vanitha, and the main NTV channel. Her dedication and talent were evident early on. Within just two months of training, she was given on-screen opportunities—an achievement that reflects both her capability and commitment.
Slowly, recognition followed. Her presence began to be noticed, and her work started speaking for itself.
A Journey of Continuous Growth
Sartaj did not limit herself to one role or one platform. She explored, learned, and evolved with every opportunity.
Her career journey includes:
- Working at NTV as an anchor and interviewer
- Contributing to AP 24/7 as an entertainment anchor
- Serving at iNews as a news presenter, reporter, and anchor
- Working with TV5 as a sports and entertainment anchor
- Rejoining NTV in prominent roles
- Contributing to Social Post
- Currently working with BigTV since 2023
Each step in her journey added new dimensions to her skills and strengthened her identity in the media industry.
The Turning Point – Finding Purpose in Journalism
While Sartaj initially handled entertainment segments professionally, her true calling was always journalism that speaks for people.
The turning point came when BigTV recognized her potential and gave her the opportunity to transition into journalism.
Even before this shift, Sartaj was actively using her personal social media platforms to highlight public issues, societal concerns, and matters affecting common people. This clearly showed where her heart belonged.
With this opportunity, her profession finally aligned with her purpose.
A Voice Driven by Ethics and Responsibility
Since entering the field in 2019, Sartaj has remained committed to ethical journalism.
She believes that journalism is not about visibility or popularity. It is about responsibility. It is about standing for truth, raising questions, and representing the voices that often go unheard.
Her principles are clear:
A journalist must speak for the struggles of ordinary people
Power must be questioned when it challenges justice, sovereignty, or constitutional values
Media should never become a tool of influence or propaganda
Her approach is fearless, grounded, and uncompromising.
Compassion Beyond Profession
Beyond her professional achievements, Sartaj reflects deep compassion in her personal life.
She has actively worked in rescuing and rehabilitating stray dogs. So far, she has rescued nearly 30 dogs, contributing to animal welfare and care.
This aspect of her life reveals a sensitive and humane side, showing that her sense of responsibility extends beyond journalism.
Education and Knowledge
Sartaj’s academic journey reflects her commitment to learning:
- Pursuing MA in English from Andhra University
- Completed BA in English with First Class (91%)
- Intermediate (MPC) with 87.3%
- CBSE with 9.6 CGPA
Her educational background supports her communication strength and analytical thinking.
A Personality Defined by Strength
Sartaj is known for her resilience and clarity of thought. She is fluent in Telugu, English, Hindi, and Urdu, allowing her to connect with diverse audiences.
Her strengths include strong communication, emotional endurance, adaptability, and a deep sense of purpose.
Vision for the Future
Sartaj’s vision is simple yet powerful.
She aims to practice journalism that truly matters. Journalism that is not afraid to question, not afraid to expose, and not afraid to stand alone when necessary.
She wants to bring forward uncomfortable truths, challenge injustice, and ensure that media continues to serve the people.
She strongly believes that skill, consistency, and genuine intent will always find their way, no matter how difficult the journey may be.
Conclusion
Shaik Sartaj Sultana’s story is not just about career success. It is about courage, conviction, and the strength to choose one’s path despite resistance.
It is about walking away from comfort to build identity. It is about staying true to purpose when the easier option is to give up.
Her journey reminds us that real success is not defined by external approval, but by inner belief.
She stands today as a fearless journalist, a determined individual, and a true example of modern Nari Shakti—proving that when determination meets purpose, no obstacle is too great.
